by Payneless Media | Oct 16, 2020 | Blog, Search Engine Optimization, Website Design
An effective website will answer your customer’s questions before they even realise they want to ask them. You don’t want to leave your customers wondering… otherwise you’ll lose them. This rule not only applies to your potential customers, but also your SEO strategy with Google. If Google can’t quickly find an answer to its customer’s problems, then it will go elsewhere, which means pointing the user in the direction of your competitors. One of the simplest ways to tackle this problem is to set up a well-optimized, effective FAQ page, otherwise known as Frequently Asked Questions. Your FAQ page is essential to providing both your customers and the search engines all the key information they need about your product, service and brand. (more…)
by Payneless Media | May 4, 2020 | Blog, Search Engine Optimization, Website Design, Website Marketing
Have you ever wondered how to check who is coming to your website, where they’re coming from and what they’re doing there? Google Analytics is the answer to all these questions! The level of tracking and insights is truly incredible and the data that can be harnessed from this analytics tool really is vital to your business growth. (more…)
by Payneless Media | Feb 4, 2019 | Blog, Search Engine Optimization, Website Marketing
In the next 5 minutes, there will be more than 12 million searches on Google alone! There is on average 40 thousand every second. (more…)
by Payneless Media | Oct 30, 2018 | Blog, Search Engine Optimization, Website Design, WordPress
It’s that magic question, isn’t it? How do I speed up my website? Unfortunately, there’s no single quick fix for your website speed, however, we will go through some tips that will drastically improve your website performance. (more…)
by Payneless Media | Jul 2, 2018 | Blog, Search Engine Optimization, Security, Website Design
Google’s Secure Web Agenda and What It Means For Your Website
Over the last few years, Google has been moving towards a secure web, advocating for the mandatory use of encryption and authentication standards to preserve the confidentiality and integrity of all web transactions. The idea is to strengthen all websites on the internet to make it harder for them to be hacked and to make it more difficult for online thieves to steal the personal information of the sites and their users.
(more…)
by Payneless Media | Oct 13, 2016 | Blog, Search Engine Optimization
If you aren’t caught up on online trends with marketing, then you may be wondering exactly what SEO rankings are and why they’re even important. SEO stands for Search Engine Optimization, and it is a practice of strategies and techniques used to increase visitors to a website. (more…)